Today, B2B sales videos have emerged as one of the most powerful tools for B2B sales teams. Unlike any other forms of communication, strategy for video marketing enable you to be highly creative to have an edge over your competitors and build stronger relationships in your industry. Moreover, B2B sales videos allow you to stand out when you inform and …
Have you noticed that buyers are passively doing their research online before they even reach out to you? Well, if you have, you are right and b2b sales videos are part of it! In fact, Thomas net noted that 70% of the buyer’s journey is already completed before people even talk to a salesperson. Buyers are online doing their research, …
Since they simplify complex concepts, animated explainer videos for manufacturing companies increase lead conversion especially when it comes to manufacturing and industrial companies. When customers are aware of what your company has to offer, they position themselves as potential customers. In this manufacturing video case study, we will showcase how a manufacturing marketing video campaign can help your business in …
As the manufacturing industry is growing rapidly along with the complexities, it’s critical to invest in the development and training videos for both employees and customers. Effective learning and training through videos can go a long way in promoting products, processes, and the brand itself. The proof of it lies in the report from Globalspace where 80% of industrial marketers …
Video marketing for manufacturing companies can help effectively communicate complex information while providing an interactive and engaging user experience. More and more internet users widely accept videos, which includes corporate overview videos, testimonial videos, and case study video as their primary way of consuming content. Because of this, video marketing for manufacturing is on the rise and marketers are always …
Around 45% of people watch more than an hour of YouTube and Facebook video content a week. 82% of users view video content on Twitter. Five billion videos are watched on YouTube every single day. These stats show that video content has turned into a staple of our everyday lives. This is the reason 63% of businesses are using video …
Creating manufacturing videos that engage your audience is the key to successful marketing. If viewers are not immediately taken in by your marketing for manufacturing content, there is a good chance that your message will pass them by. The solution to the problem of mundane digital marketing videos is to make content that captures attention. In today’s industrial market, there …
While written content is still a key facet of sales and marketing, it’s becoming less and less important, with video marketing becoming more important, to buyers who have yet to know you. So to drive qualified leads in today’s digital world, it is critical to consider how video for industrial companies appeals to buyers. That’s because buyers are busy and …
There are core business reasons why more and more manufacturing companies are investing in industrial video production at their companies – business videos and product videos can inform, drive action and support the personal relationship building that is critical in their traditional sales process. This shift follows marketers that are already using online video marketing as more than 70% marketers …
Your next customer is probably working right now and looking for an industrial video production to solve their problems. Even before the COVID 19 pandemic ThomasNet reported that “77% of industrial buyers source by searching Google.” And during the pandemic, Google’s video behavior research, has reported that online video consumption has increased even more. This means that almost everyone is …